One of the UK’s best-known farmers and TV presenter Adam Henson has launched a range of British Wildflower Seeds, the first product line to launch from his new online store, Wildscape.

The collection is aimed at transforming landscapes into thriving havens for biodiversity, no matter the size of the space.

Developed in collaboration with leading experts in ecology and sustainable agriculture, Wildscape promise to create beautiful spaces, bringing joy to all those who experience them and creating essential habitats to foster biodiversity.

Inspired by the wildflower varieties grown on his farm, and onsite at Cotswold Farm Park, Adam has fused his passion for conservation and preserving biodiversity to develop Wildscape.

Adam said: “I believe everyone should consider growing wildflowers, not only are they beautiful native British blooms, but they also support local biodiversity. No matter if it’s a small pot in an urban setting or large garden, wildflowers create a mini ecosystem right outside your window, attracting a variety of birds, insects, and other delightful creatures.”

“Many organisations, including our farm, work tirelessly to promote the planting of wildflower meadows and the restoration of habitats to ensure the continued presence of these botanical gems in the British summer. Embarking on a journey with UK wildflowers isn't just about supporting nature; it's also about transforming your own space into a haven of beauty and wellbeing.”

The seeds are suitable for everybody, whether you're a beginner, a seasoned gardener or gifting to a friend. With straightforward instructions and very little equipment needed, the seeds just need to be sprinkled onto the prepared soil.

To further the mission, a percentage of proceeds from online sales of the wildflower seeds will help to support Adam’s habitat restoration projects, rare breed conservation programmes, and other initiatives aimed at preserving natural heritage at Cotswold Farm Park.

Wildflower seeds from £5.99, available to purchase at Wildscape, wildscapeuk.com